Alumni: Sharon Hardjono

Sharon Hardjono

Hi! My name is Sharon Hardjono, a graduate from DKV UPH, class of 2020 in Graphic Design. Surrounded by like-minded individuals, each with their unique perspectives and creative flair, I became deeply immersed in the artistry of this world. This passion has driven me to pursue freelancing as a graphic designer and illustrator.

Looking back on my journey at DKV UPH, I am filled with gratitude for the lecturers who guided me along the way. They introduced me to the depth and enjoyable experiences of the graphic design world. I’ve been fortunate to experience firsthand the transformative power of their guidance. Through their expertise and encouragement, they have nurtured my intellectual growth and resilience.

As I delve deeper into my design studies, DKV Studio 1 and Graphic Design 1 and 4 stand out as favorites. Studio DKV 1 grants me the liberty to convey messages and explore novel mediums. Moreover, Graphic Design 1 and 4 hold significance for me as each task encourages me to refine my layout skills, crucial in the realm of graphic design.

Having learned to integrate diverse elements and design principles into my work, I’ve come to appreciate the multifaceted nature of graphic design. What excites me most is the endless potential for discovery; each project serves as a journey of exploration, urging me to push creative boundaries. As a graduate of DKV UPH, I am proud to have honed my skills here, and I am enthusiastic about sharing my experiences and memories.

“The more you know, the more you know you don’t know.”

Aristotle

Typolog 2024 Workshop

On Saturday, June 15, 2024, the Graphic Design concentration of VCD UPH held Typolog 2024. This event is part of a series of activities organized at Carstenz Mall, Gading Serpong, as part of Typolog 2024.

The workshop at Typolog 2024 focused on calligraphy and was led by VCD UPH alumnus Nikko Purnama Lukman. Nikko has previously conducted several sessions in Typolog’s webinars and online workshops in past years.

Nikko Purnama Lukman at Typolog 2024

The calligraphy workshop was well received by both the organizers and the participants. Nikko’s relaxed approach to teaching calligraphy provided an insightful introduction to the basics and the enjoyment of calligraphy as a visualization technique useful for designers.

Nikko and the Participants of the Workshop

Thank you, Nikko, for sharing your time and expertise at Typolog 2024.

Learning Express March 2024

For approximately two weeks, Singapore Polytechnic visited Universitas Pelita Harapan to conduct the Learning Express (LEX). LEX is a design thinking module conducted by Singapore Polytechnic with its university partners. This time, Universitas Pelita Harapan became the only LEX partner in Indonesia. In this LEX activity, three faculties from UPH participated: the Faculty of Design, the Faculty of Tourism, and the Faculty of Science and Technology.

Expert Sharing Session
Expert Sharing Session
Before Empathy Study
Before Empathy Study

In the March 2024 LEX, there were three projects that is collaboratively handled by UPH students and students from Singapore Polytechnic. The first project involved Sekolah Darussalam in Tangerang, Kebun Kandang Educational Eco Tourism, and Sustainable Dodol Making with Dodol Pak Oyot.

Learning Express Empathy Study
Empathy Study
Learning Express Empathy Study
Empathy Study
Empathy Study
Empathy Study

In these three projects, the LEX team conducted data collection and idea development, which were then presented back to stakeholders. The final outcome of this LEX was a gallery walk, where each issue and idea were presented to the public to receive feedback and input.

Ideation
Ideation
Ideation
Ideation
Preparation for Co-Creation
Preparation for Co-Creation
Preparation for Learning Express Gallery Walk
Preparation for Learning Express Gallery Walk
Learning Express Gallery Walk
Learning Express Gallery Walk

Upon completion of this LEX activity, UPH is committed to continuing to develop these three projects according to the capacity and potential that may be achieved. Hopefully, through this LEX activity, students can learn and gain valuable experience implementing their learning in real-life situations.

Co-Creation at SMK Darussalam
Co-Creation at SMK Darussalam
Co-Creation at Kebun Kandang
Co-Creation at Kebun Kandang
Co-Creation at Dodol Pak Oyot
Co-Creation at Dodol Pak Oyot

Thank you Singapore Polytechnic for this wonderful opportunity and collaboration in Learning Express March 2024. We look forward for our next collaboration.

Photo at the Learning Express Gallery Walk
Photo at the Learning Express Gallery Walk

Read about the LEX March 2024 Opening

IMATYPE: Journal of Graphic Design Studies Vol. 3 No. 1


VCD UPH has just published IMATYPE: Journal of Graphic Design Studies Vol. 3 No. 1.

In this publication, there are seven articles containing research articles, designs, and also about design education. VCD UPH itself contributes three articles in the publication, namely:

  1. Analisis Permasalahan Identitas Visual Lawana Batik Indonesia by Jessica Valencia and Kartika Magdalena Suwanto.
  2. Analisis Masalah Identitas Visual Kedai Suwe Ora Jamu sebagai Upaya Pembaharuan Identitas Visual melalui Representasi Kultural by Angelyn Aurelia and Chandra Djoko Zuki.
  3. Design Case: Character Design Workshop for SDH Kupang Highschool Students by Brian Alvin Hananto, Ellis Melini, Alfiansyah Zulkarnain, Naldo Yanuar Heryanto, and Ferdinand Indrajaya.
Cover of IMATYPE: Journal of Graphic Design Studies Vol. 3 No. 1
Cover of IMATYPE: Journal of Graphic Design Studies Vol. 3 No. 1

Other articles on this publications are:

  1. Analisa Brand Identity Obalihara
  2. Perancangan Buku Panduan untuk Mencegah Postpartum Depreseeion untuk Calon Ibu dan Ayah
  3. Perancangan Buku Ilustrasi Interaktif Edukasi 3 Kata Ajaib: Maaf, Terima Kasih, dan Tolong untuk Siswa TK Negeri di Jabodetabek
  4. Strategi Visual untuk Rebranding Hanis Kitchen sebagai Peningkatan Citra

You can read and download each article freely through the Open Journal System of IMATYPE: Journal of Graphic Design Studies Vol. 3 No. 1 here.

SEE March 2024

Happy Chinese New Year, Happy Valentine’s Day, and all other happy days there are in February.

During the second month of 2024, VCD UPH had the opportunity to host various and diverse activities, which can be seen and compiled in this edition of SEE. Even with the increased number of activities documented, these aren’t all the activities that happened during the whole month. Hopefully, the next publication may be able to document all the activities reported back to the department.

In the even semester, VCD UPH had the pleasure of inviting alumni, such as Regina Susanto from Graphic Design 2018, and also Daniel Purnama from Animation 2013. Both shared their working experiences after graduating with their juniors. Other opportunities that VCD UPH had included collaborating with KIEHL, collaborating with Tata Rupa, and also visiting Institut Kesenian Jakarta.

Lastly, we feature the work of Aurellia Levina, Dafy Bintang Natanael, and Tiara Kiatama from their Photography 2 class, which was also featured in the World Biennial of Student Photography 2023.

We hope that as we see, we may learn more and be humbled to learn more and more.

VCD UPH at Tata Rupa 2024


On Friday, February 23, 2024, 15 students from VCD UPH attended Tata Rupa 2024. Tata Rupa 2024 is a program supported by the Ministry of Social Affairs of the Republic of Indonesia. The program aims to assist SMEs by facilitating new designs to enhance their businesses. That afternoon, VCD UPH students were given the opportunity to meet and discuss with the SMEs to discover their needs regarding their businesses. We are thankful to Tata Rupa 2024 for the opportunity and invitation to collaborate.

Alumni Sharing: Regina Susanto

Regina Susanto, an alumna of VCD UPH Graphic Design Concentration batch 2018, shared her experience and work on Thursday, February 22nd, 2024. She spoke during the Introduction to the Creative Industry course for the Graphic Design Concentration, where she discussed her experience in creating and managing her own studio, Heilo. We extend our gratitude to Regina for sharing her insights with us.

VCD UPH in Kiehl’s Trash to Art University Competition

VCD UPH is participating in the Kiehl’s “Trash to Art” University Competition held by Kiehl’s. In this competition, the team from VCD UPH is challenged to create art from trash with a set of briefs and themes from the organizers. The artwork is currently being displayed at Senayan City. You can see the artwork and description below:

Bones 2095: Vivid Afterlife by Universitas Pelita Harapan

Description : “Bones 2095: Vivid Afterlife” is an evocative installation that thrusts the concept of “trash to art” into the future, marrying the indie spirit with the vibrant urban life of New York City. This piece utilizes discarded materials such as plastic waste, bottles, fabrics, as well as metals like wire and aluminum foil, capturing the essence of New York’s consumable culture in food and fashion. “Bones 2095” is a testament to the power of individual expression and the potential for sustainability within urban environments. Through the use of striking neon colors, it pays homage to New York’s graffiti scene, embodying bold and vibrant expressions of art. The title and the work itself evoke a futuristic perspective on ecological awareness and artistic creativity, portraying a vivid afterlife where discarded materials are reborn into a dazzling expression of indie and urban aesthetics.

Alumni: Eunike Florencia

Hi! I’m Eunike Florencia, a Graphic Design graduate from Pelita Harapan University’s class of 2017. After graduation, I delved into the entrepreneurial world as the founder of Hore Days, a business centered around illustration. My mission is to convey positive messages through my illustrations and bring joy to others’ lives. I first envisioned Hore Days during my time at UPH, and now, armed with the knowledge I acquired, I continue to manage it while also pursuing my passion for graphic design through various freelance projects since my university days.

My journey at UPH has been a mix of unforgettable moments and daunting challenges. I encountered setbacks, including failing multiple classes due to struggles in time management. Yet, each stumble pushed me to grow, revealing insights into my true purpose. I discovered more potential within myself, forged genuine connections, and cultivated new friendships not only within my major but also beyond, thanks to the numerous volunteer opportunities UPH offered.

My heart is filled with gratitude as I reflect on the years I spent at UPH, as they have transformed me for the better. Each course has its own valuable impact on me. However, there is one class that still evokes a warm feeling whenever I reminisce about it, and that is the Drawing Class with Mr. Donny Ibrahim. I remember being taught about perspective drawing and practicing live drawing together with charcoal in class, with my friends as the models.

Many other courses also provided us with the opportunity to go with our classmates and explore various works of art in different places and museums. This experience proves invaluable in our professional lives as it also broadens our knowledge.

I recommend young creatives who want to pursue design to study at UPH because not only does UPH instill Christian values and provide great facilities, but it also equipped me with a solid foundation in design and offered classes in soft skills to sustain my career in the industry. I acquired essential skills, such as time and project management skills, design thinking, and many more.

I remember the time when I was still a student at UPH, there was one lecturer who said that to be able to ‘think outside the box’, we first need to know what the ‘box’ is, and university is a time to identify that ‘box’.

Eunike Florencia