On Friday, February 23, 2024, 15 students from VCD UPH attended Tata Rupa 2024. Tata Rupa 2024 is a program supported by the Ministry of Social Affairs of the Republic of Indonesia. The program aims to assist SMEs by facilitating new designs to enhance their businesses. That afternoon, VCD UPH students were given the opportunity to meet and discuss with the SMEs to discover their needs regarding their businesses. We are thankful to Tata Rupa 2024 for the opportunity and invitation to collaborate.